Beijing’s 12 merchandising enterprises signed a framework they jointly rolled out on March 13, pledging to offer seven days off-line no hassle return or exchange service.
The 12 enterprises are as follows: Beijing Department Store, Xidan Department Store, Modern Plaza, Wumart, WalMart, Easyhome, Jimei Home Decoration, Wanda Plaza, Lanjing-lijia, Suning.com, Shopin.net and Rainbow Store.
Besides the action of real economy entities, JD.com on behalf of e-commerce platforms launched an initiative to strengthen the punishment to dishonest enterprises.
According to the initiative, the e-commerce platforms will initiatively dock the data with the government’s market regulation departments, making a risk pre-warning mechanism, safeguard online market order and protect consumer rights and interests.
According to an official from Beijing Municipal Administration for Market Regulation, Beijing’s ranking climbed from 19th to 6thin China’s city customer satisfaction evaluation in 2018.